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У421 | L18 |
Lakotta, J. Customer confusion in service-to-business markets - foundations and first empirical results [Text] [Текст] / J. Lakotta, F. Jacob ; European School of Management. – Berlin : ESCP-EAP, 2008. – 21 p. – (ESCP-EAP Working Paper). – Referenc.: p. 17-21.
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